Independent Sensory
Providing trusted sensory testing, product benchmarking and consumer insights since 2006 — helping manufacturers make confident product decisions through scientific, unbiased evaluation.
What we Offer
cience-based sensory testing to support confident product decisions
Descriptive Sensory Analysis
A trained sensory panel evaluates the appearance, aroma, flavour and texture of your product to generate an in-depth sensory profile and identify opportunities for improvement.
Discrimination / Difference Testing
Using scientifically validated methods (such as triangle and duo-trio tests), we determine whether there is a perceptible difference between two or more product samples.
Consumer Acceptance & Preference Testing
Real consumers from the target market assess your product and provide insights on overall liking, preference and purchase intent for confident go-to-market decisions.
About us
Trusted Independent Sensory Experts
CIF is an independent sensory evaluation company established in 2006 to support food and ingredient manufacturers with unbiased, science-based product testing. We specialise in sensory analysis, difference testing and consumer evaluation, helping companies improve product quality, benchmark against competitors and make confident product development decisions.
Key Benefits of Working With CIF
Gain independent expertise, reduce product risk and improve product success with scientifically validated sensory evaluation.
SENSORY
RELATED
SERVICES
REDUCING RISK
ESTABLISHING
AND
OPTIMISING
PRODUCT
ACCEPTABILITY
TIMEOUS
DELIVERY
PROVEN
METHODOLOGY
How CIF Can Help You
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Product Development Support
Ensure your products and reformulations meet consumer expectations.
Shelf-Life Validation
Confirm sensory acceptability throughout the full product lifecycle.
Competitive Benchmarking
See how your products compare and uncover opportunities to improve.
How Our Sensory Process Works
From defining your objectives to delivering clear, actionable results — every step is tailored to your product and business needs.
Define Objectives
Identify the key business or product questions
Design Protocol
Select appropriate test method and panel type
Conduct Testing
Perform tests in a controlled environment
Analyse & Report
Provide clear findings and actionable recommendations
Get Reliable Sensory Insights You Can Trust
Independent, science-based sensory testing that helps you improve product quality and make confident decisions.
Frequently Asked Questions
What type of sensory tests do you perform?
We offer descriptive sensory analysis, difference/discrimination testing, consumer acceptance testing and customised studies, including shelf-life and benchmarking protocols.
Who conducts the sensory evaluations?
All evaluations are performed by trained sensory panellists and consumer panels selected according to the product’s target demographic. Our testing environments comply with ISO and ASTM sensory standards.
Can you customise a study for our specific product?
Yes. CIF designs tailor-made sensory protocols based on your product, objectives and development stage to ensure the results are relevant and actionable.
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